The Co-Founders (and brothers) Luke and Brian had a desire to create a new business. What they have embarked on is the start of a new industry. Looking for an opportunity to build a brand that was founded upon integrity, respect, social responsibility, and honesty, the brothers happened upon some real life scenarios where they saw the need for someone else to drive their vehicle. Driverseat emerged, and is disrupting the transportation industry in many communities.
As they designed the business model, 4 distinct service offerings emerged, Designated Driver, Assisted Transport, Airport Chauffeur, and Vehicle Chauffeur. The brothers have developed a comprehensive offering of services, custom tailored to any situation where someone cannot, or using better judgement, choose not to drive.
In 2011, Driverseat was born. In 2011 and through 2012, the two worked with their trusted lawyers, accountants, technical support teams and potential suppliers to create the business plan and model. Everyone involved in the development of the brand, from lawyers to insurance brokers to vendors, had an overwhelming sense of excitement around the business, and wanted to get more involved. This led them to decide on a franchise model as a means to grow and expand the business.
Driverseat launched the first Terminal (franchise business unit) in Barrie, Ontario in the fall of 2012, and has since launched 24 more franchise sites that service well over 200 communities. In 2017, the company is poised to launch in the U.S., and the ultimate goal is to have Driverseat operating in over 20 countries. Since the launch, tens of thousands of people have enjoyed the convenience and low cost structure of Driverseat services.
Driverseat Designated Driver services can be ordered using the mobile app, which can be downloaded for iPhone here, and Android here.